Economy

An Indian artisan working on a piece of jewelry, symbolizing India's 99 percent business lessons.

India’s 99 Percent Business Lessons

Introduction When I talk about India’s 99 percent business lessons, I am not referring to a rigid statistical figure found in a census. Instead, I use this phrase to describe the artisans, micro-entrepreneurs, and family-run shops that sustain India’s everyday economy. These individuals form the backbone of the nation, yet their stories rarely make it into […]

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A diverse group of Indian professionals and artisans working together on global products, illustrating the mission of building India's global brands.

Building India’s Global Brands: A 25-Year Roadmap

Introduction to Building India’s Global Brands India already powers the world’s economy in quiet but powerful ways. For instance, Indian factories cut and polish a large majority of the world’s diamonds, and Indian engineers build technology platforms that millions use daily. However, despite this massive contribution, the country still produces far fewer globally recognized consumer

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A colorful infographic map representing Indian household spending trends across different states.

Indian Household Spending Trends: Jewelry, Food, and Travel

Introduction to Indian Household Spending Trends India is a country of remarkable diversity, and this variety extends directly to how its people manage their wealth. Some states are legendary for their deep love of gold, while others stand out for their rich food culture or enthusiasm for travel. Consequently, understanding Indian household spending trends gives us a clearer

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