Discover the Future of Diamonds in Surat
Sonani Jewels has opened the world’s largest lab grown diamond jewellery store in Surat, India’s diamond capital. Spread across 18,000 sq. ft., the showroom blends craftsmanship, sustainability, and innovation. As a result, Surat now offers shoppers a modern space to explore ethical luxury. Moreover, the store highlights the city’s growing role in lab grown diamonds.
For readers exploring jewellery basics, see our guide on 24K, 22K, 18K: What Every Malayali Gold Buyer Must Know.
Why Surat Leads the Diamond World
Surat is known for polishing 90% of the world’s natural diamonds (GJEPC), making it a global hub for diamond excellence. Therefore, it is no surprise that Sonani Jewels chose this city for its flagship showroom. In addition, Surat’s artisans are now applying their skills to lab-grown diamonds. Similarly, the city’s growing demand for sustainable jewellery makes it the ideal location. However, few stores match Sonani Jewels’ scale and innovation.
Shoppers can also review our article on Understanding BIS Hallmark before making jewellery purchases in India.
The Sonani Jewels Story
- 2015: Started producing lab grown diamonds with CVD technology
- 2017: Expanded into coloured and white diamonds
- 2021: Entered fine jewellery with in-house artisanship
- 2023: Reached global buyers through e-commerce
- 2025: Opened the world’s largest showroom in Surat
Founder Agastya Sonani explains:
“We believe diamonds should be ethical, accessible, and timeless. Today, this Surat showroom reflects our vision for the future.”
What Makes This Store Unique
- Wide collections – bridal, festive, and daily wear
- Custom design services – co-create with artisans
- Eco-friendly lab diamonds – sustainable, conflict-free
- IGI-certified diamonds (IGI Worldwide) – graded for quality and trust
Furthermore, every visitor can expect a transparent buying experience. Also, our knowledgeable consultants guide customers to select the perfect piece. Finally, anyone planning to buy lab grown diamond jewellery in Surat will find unmatched quality and service at Sonani Jewels.
FAQs
Q: Where is the world’s largest lab grown diamond jewellery store?
A: In Surat, India, opened by Sonani Jewels in 2025.
Q: Are the diamonds certified?
A: Yes, every diamond is IGI-certified for quality and trust.
Q: Can customers order custom jewellery?
A: Yes, Sonani Jewels offers design consultations for unique pieces.
Introduction
This comprehensive Watch Buying Guide answers the most common questions about timepieces.
Whether you’re purchasing your first watch or adding to your collection, these expert insights help you make informed decisions.
From understanding movement types to choosing the right size for your wrist, you’ll find everything needed before making a purchase.
What Types of Watches Should You Consider? – Watch Buying Guide Insights
Understanding the five main categories helps narrow your options:
- Mechanical watches – Use springs and gears. No battery needed.
- Quartz watches – Battery-powered; most accurate.
- Automatic watches – Wind themselves from wrist movement.
- Digital watches – Display time numerically on a screen.
- Smartwatches – Connect to your phone and track fitness data.
Accuracy Expectations – Watch Buying Guide Tips
- Quartz watches – Lose about 15 seconds per month.
- Mechanical watches – Lose 20–40 seconds per day.
- Atomic watches – Lose 1 second every 100 million years.
- Your phone’s clock stays perfectly accurate.
Water Resistance Considerations
Water resistance ratings affect usage scenarios:
- 30m – Handles rain and handwashing
- 50m – Safe for swimming
- 100m – Suitable for snorkeling
- 200m+ – Scuba diving
Replace gaskets every 2–3 years to maintain resistance.
Maintenance Schedule – Watch Buying Guide Advice
- Quartz watches – Battery replacement every 1–3 years.
- Mechanical watches – Full service every 3–5 years.
- Service costs: $200–800 depending on the brand.
Watch for stopping, running fast/slow, or condensation under the crystal.
Pricing Strategy
- Budget watches – Plastic cases, basic movements
- Mid-range watches – Steel cases, reliable mechanisms
- Luxury watches – Precious metals, hand-finished details
Remember: craftsmanship, materials, and brand prestige drive prices.
Sizing Advice
- 6–7 inch wrists – 38–42mm
- 7–8 inch wrists – 40–44mm
- 8+ inch wrists – 42–46mm
Ensure lugs don’t overhang wrist edges.
Complications to Prioritize
- Date display – Useful daily
- GMT hand – Second time zone
- Chronograph – Stopwatch
- Moon phase – Decorative
- Annual calendar – Adjusts month lengths
More complications = more things that can break.
Maintenance Tips
- Clean with a soft cloth
- Avoid extreme temperatures & magnets
- Wind manual watches daily
- Use watch winders for automatics
- Don’t adjust date between 9 PM–3 AM
Investment Potential
- Most watches lose value after purchase
- Only select Rolex, Patek Philippe, Audemars Piguet models appreciate
- Vintage watches from 1960s–70s show strong growth
- Buy watches you enjoy wearing, not solely for investment
Essential Tools
- Spring bar tool
- Case back opener
- Soft polishing cloth
- Watch cushion
- Demagnetizer
Where to Purchase
- Online – Better selection, often cheaper
- Physical stores – Try before buying
- Authorized dealers – Full warranties
- Grey market – Discounts, limited warranty
- Forums/eBay – Vintage pieces, verify authenticity
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