PJ Joseph

Welcome! I’m P.J. Joseph—a trained gemologist with over 40 years of experience in the fascinating world of gemstones. My journey blends scientific precision with storytelling, as I’ve spent decades educating others through writing. Whether you're a curious beginner or a seasoned collector, I’m here to share insights that empower ethical, informed choices in jewelry and gemology. I hold a professional diploma (DgemG) in gemology from the Deutsche Gemmologische Gesellschaft e.V., Idar-Oberstein, Germany, and the Gemological Institute of India, Mumbai, India.

The Daylight Deception: Why You Must View a Gemstone in Different Lights

A gemstone that sparkles under showroom lights may look dull in natural sunlight. Learn why you should always test gems under different lighting to spot color change and windowing before you buy. When you look at a gemstone in a jewelry store, the lights are designed to make it shine.But what happens when you step […]

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Gold Savings Schemes in Tamil Nadu: Are They Worth It?

A clear guide to gold savings schemes in Tamil Nadu. Learn how they work, what benefits they offer, and the hidden conditions that can affect your savings. How Gold Savings Schemes Work Jewellers in Tamil Nadu offer gold savings plans to attract regular buyers. You pay a fixed amount every month.After a set period, usually

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Hallmarks & Stamps: How to Read Gold Jewelry in the UAE

Learn how to read hallmarks and stamps on gold jewelry in the UAE. Understand purity marks, assay office stamps, and country codes to confirm authenticity before you buy. When you buy gold in the UAE, hallmarks and stamps are your best tool for confirming authenticity. But do you know how to read them? Here’s a

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Fake Rolex Paradise: How to Spot Counterfeits in UAE’s Watch Markets

Learn how to spot fake Rolex watches in UAE markets. Discover key signs like weight, movement, engravings, and documents to avoid buying counterfeits in Dubai and Sharjah. Beginner’s Guide to Authentication Buying a Rolex in the UAE can be tempting. Markets are full of choices, but many are not what they claim. Replicas are sold

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The Humidity Trap: Why Your Swiss Watch Stopped Working After One Dubai Summer

Dubai’s heat and humidity damage Swiss watches faster than most owners expect. Learn how water resistance ratings, gasket care, and climate-specific habits protect your luxury watch in the UAE. You may buy a Swiss watch expecting it to last for decades.Then one summer in Dubai, it fogs up or stops ticking.It feels like betrayal, but

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Don’t Let the Swiss Mystique Mislead Your Watch Shopping in Geneva

Many travelers assume watches in Geneva are always the best deal and guaranteed authentic. Learn why that’s not always true and how to research prices, compare grey market deals, and shop smart. The Mistake Most Buyers Make You walk into a Geneva boutique.You see the famous watch brands everywhere.You assume the price must be the

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Beyond Good Colour: Why Clarity and Cut Matter for Your Astrological Ring

Most buyers focus only on gemstone colour for astrology rings. Learn why clarity and cut are just as important. Discover how poor clarity blocks energy and why a precise cut helps the gem connect with your skin for maximum astrological benefit. When you buy a gemstone for astrology, you probably think first about colour. But

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Ignoring the Importance of the 4 Cs When Buying Diamonds in the Diamond District

Buying diamonds in New York’s Diamond District without understanding the 4 Cs—cut, clarity, color, and carat—can lead to costly mistakes. Learn why each factor matters and how to use them when negotiating with jewelers. Ignoring the 4 Cs Can Cost You in the Diamond District Walk into New York’s Diamond District and you’ll see thousands

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How to Avoid Jewelry Scams in NYC: A Beginner’s Guide to Vetting Jewelers (2025)

Learn how to spot jewelry scams in NYC and vet jewelers before buying. Protect yourself from fraudulent sellers with our practical beginner’s guide and credibility checks. New York City’s jewelry market attracts millions of shoppers each year. The city’s diamond district alone houses over 2,600 businesses. But this abundance creates a problem. How do you

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Don’t Get Rushed! Akshaya Tritiya & Wedding Season Gold Buying Mistakes

Avoid common gold buying mistakes during Akshaya Tritiya and wedding season. Plan ahead, shortlist designs, and focus on fundamentals to make smart purchases. Festive seasons and wedding months create pressure to buy gold quickly. Sales pitches, limited-time offers, and social expectations can push you into hasty decisions. Focus on these practical steps to buy smart:

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