AP House Strategy

Introduction The Audemars Piguet 2026 Business Model represents a bold new chapter in Swiss watchmaking. While the brand has long been a member of the ‘Holy Trinity’ (Patek Philippe, Vacheron Constantin), it refuses to stand still. Significantly, under the leadership of new CEO Ilaria Resta, the Audemars Piguet 2026 Business Model prioritizes direct relationships, high-complication timepieces, and aggressive expansion into “White […]