Diamond Buying Guides

GIA certified diamond with grading report in New York City jewelry store.

Certified Stones Only: How to Avoid Overpaying for Undocumented Diamonds in NYC

Certified Stones Only: Why Certification Matters in NYC When you shop for diamonds in New York City, the temptation to grab a “bargain” can be high. But without proper certification, that bargain often turns into an overpriced mistake. Certification from respected labs like GIA (Gemological Institute of America) or AGS (American Gem Society) ensures that […]

Certified Stones Only: How to Avoid Overpaying for Undocumented Diamonds in NYC Read More »

Diamonds displayed in various cuts and colors at jewelers' showcases in New York’s Diamond District.

Diamond Mistakes NYC: How to Avoid Overpaying

Introduction Buying diamonds in NYC can be exciting, but many shoppers make diamond mistakes NYC that cost thousands. Understanding the **4 Cs—cut, clarity, color, and carat—**helps you avoid overpaying and choose the perfect stone. With this knowledge, you can shop confidently in New York’s Diamond District. Cut: Avoid Sparkle Mistakes The cut determines how a

Diamond Mistakes NYC: How to Avoid Overpaying Read More »