Consumer Protection Archives -

A jeweler holding a magnifying loupe inspecting a diamond under the new BIS Standard for Diamonds.

BIS Standard for Diamonds: New Rules 2025 Explained

Consumer Protection, Gemology, Jewelry Business / PJ Joseph

Introduction India stands at the forefront of a global jewellery revolution, and the new BIS Standard for Diamonds (IS 19469:2025) marks a pivotal shift for the sector. As one of the world’s fastest-growing markets, transparency is now more critical than ever. However, with rapid growth comes a risk: Confusion. As the market floods with both Natural and […]

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Astrologer Gemstone Pricing Mistake

Summary Letting your astrologer price gemstones leads to overpaying. Real gem value is based on the 4Cs — color, clarity, cut, and carat — not planetary energy.Take spiritual advice from astrologers but buy gems from certified dealers with independent lab reports. The Costly Trap of Astrologer Gemstone Pricing Your astrologer calls with urgent news —