Discover Me, My Customer, and AI by Henrik Werdelin and Nicholas Thorne. A clear guide for entrepreneurs on how to use AI as a co-pilot while building lasting customer relationships.
Artificial intelligence is changing how businesses are built.
In Me, My Customer, and AI, Henrik Werdelin and Nicholas Thorne share a direct and practical approach to entrepreneurship.
The book explains why starting a business today is easier than it was before, but standing out is harder.
Key Takeaways
AI can handle daily business tasks.
Your real strength comes from building trust with your customers.
Technology is the co-pilot, not the driver.
Human connection remains the foundation of long-term success.
Why This Book Matters
Henrik Werdelin, co-founder of BARK, and Nicholas Thorne bring years of experience from startups and Fortune 500 companies.
They show you how to:
Use AI to support your business idea.
Focus on customer needs instead of just technology.
Build products and services that people value.
Turn your own insights into a competitive edge.
Who Should Read This
First-time founders with limited resources.
Experienced entrepreneurs adapting to new tools.
Anyone who wants to create a business with meaning.
A Question for You
If AI can run your business operations, what will set you apart?
The answer is clear—your ability to connect with people.
Superagency by Reid Hoffman and Greg Beato shows how AI can expand your choices and give you more control over your future.
The book looks at both the challenges and the possibilities. Instead of focusing only on fears, it highlights how AI can improve lives when used with purpose.
What does this mean for you?
Education
Imagine an AI tutor that adapts to your child’s learning style. Every lesson is built around their strengths and weaknesses.Health
Picture researchers using AI to uncover treatments for Alzheimer’s or cancer at a pace never seen before.Everyday guidance
Think about an AI advisor that helps you make sense of taxes, healthcare, or legal systems—areas where you often feel lost.
Why this matters
You get more control over decisions that shape your life.
Society benefits when individuals can reach their goals more effectively.
Progress becomes faster when human creativity and AI work together.
A call to action
Hoffman and Beato argue that the future is not something you wait for—it’s something you shape.
The question is:
How will you use AI to expand your choices, strengthen your agency, and help build a better society?